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  • Remarkable Brand Experiences

    Title type
    In this book, you'll discover what is meant by the Branded Customer Experience, why it’s so important today, some of the common hurdles in executing a brand experience strategy, compelling examples from companies that are getting it right, and simple steps that companies can start taking today... Read more >

  • Global Marketing (8e)

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  • Agile Strategy: How to create a strategy ready for anything

    Title type
    Agile Strategy is a practical guide for managers responsible for setting the strategic direction of their organisations in increasingly dynamic markets. Through its frameworks, tools and real-world examples, it explains how to transform business performance through greater organisational agility. ... Read more >

  • Agile Strategy: How to create a strategy ready for anything eBook

    Title type
    Digital Access Code: When you buy an eBook you will receive an email with your unique redemption code code. Simply go to VitalSource Bookshelf to download the FREE Bookshelf software. After installation, enter your redemption code for your eBook. Please note: eBooks are available for download ... Read more >

  • My TV for Seniors

    Title type
    Millions of people are cutting the cord on old-fashioned cable TVs plans, and choosing more modern, efficient, and cost-effective ways to watch their favorite programming and movies. My TV for Seniors is an exceptionally easy and complete full-color guide to all the services and hardware you’l... Read more >